The company “why” is more important than the “how” or the “what”

The company “why” is more important than the “how” or the “what”

Some days ago I was reading a post by Daniel Goleman, the father of Emotional Intelligence, about the companies “WHY”. According to many studies, the business world is moving towards a “Purpose Economy”: the company “WHY” is becoming much more important than its “HOW”...